7th International Medical Products, Laboratory & Hospital Equipment
Exhibition – MEDIST 2008 will be organized in Istanbul during 23 - 26 October
2008 at CNR EXPO.
MEDIST
2008 - International Medical Products, Laboratory & Hospital Equipments
Exhibition opens up with the objective of offering the most productive
commercial platform for the relevant sector under the present stringent
conditions of competition by CNR, which is the biggest fair organizer in Turkey.
Taking shares in the market that has shrank as a result of decreasing
investments made to the hospitals, laboratories and diagnosis centers
necessitated
the use of competitive marketing methods. The importance of the replacement and
development market has largely increased today while the investments are going
down. The companies involved in the manufacturing and marketing activities
within the health sector are in the position of accessing their target masses by
utilizing more effective commercial channels anymore.
MEDIST 2008 that will be realized during 23 - 26 October 2008 at CNREXPO
that is the most advantageous fairground with its location, infrastructure and
transportation facilities will provide many new business opportunities both for
its participants and visitors.
On the other hand, MEDIST shows the property of being the only health fair
that is supported by also the purchasers while the participant companies will
catch the opportunity of presenting their products on a face-to-face basis to
their potential customers coming from public and private hospitals during MEDIST
2007 that will be organized at the right time period when the state, university
and public hospitals will be planning their investment budgets and determining
their appropriations.
Administrators, head doctors, deans and purchasing managers from the State and
Public Hospitals as well as hundreds of private hospitals and tens of Military
Hospitals will visit MEDIST 2008 Fair within the framework of a special visitor
program. About 15,000 professionals are expected to visit this fair that will be
organized with the participation of around 200 companies exhibiting their
products within a total area of 20,000 square meters.
MARKET ADVANTAGE
The medical equipment market has gained the status of an industry in the last
two decades, in line with the increased investment in total health facilities,
and the trend towards privatization.
The demand for health care services and equipments is predicted to continue to
expand in the next several years due to:
-
the high population growth rate,
-
an aging population,
-
increasing per capita income,
-
rapid urbanization,
-
the increasing potential in health tourism, and
-
improvements in the health insurance system.
As
growth in the health care sector is expected to continue, Turkey will remain an
attractive market for exporters of equipment and supplies, as well as exporters
of consulting services and knowledge transfer. Being an import dependent sector,
the emphasis put on privatization in the health sector will increasingly mean
easier sales and higher technology products for foreign equipment suppliers.
With restructuring of the health financing system finally on the agenda, the
prospects are brighter for a higher growth rate in medical equipment market.
In addition to its growing internal market, Turkey also offers opportunities for
health care service and equipment providers as a stepping-stone to the markets
in the Central Asia and North Africa.